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This video response is brilliant marketing on the part of Electronic Arts and Tiger Woods. A fan posted on YouTube that it's possible for Woods to hit a golf ball in Tiger Woods 08 while walking on water. How does Tiger react? By showing how it's done and promoting Tiger Woods 09 in the process. It shows they listen and bring in the big guns to engage. (via John Porcaro)
LATER:: Michael Phelps is someone who gets this too. Note how he responded to his fans today on Facebook ...
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» Electronic Arts Walks On Water from The Client Side Blog with Michael Seaton
Electronic Arts gets it. They put together this YouTube video below in response to a consumer generated YouTube video. Pretty self-explanatory and very well done. I never doubted Tiger Woods could walk on water. Hat tip to Steve Rubel via... [Read More]
