I have been an Apple watcher for years. I freelanced for Mac pubs in the mid 1990s. Now that doesn't make me more of an expert than anyone else. However, I am inclined to believe this alleged Steve Jobs keynote leak. It sounds real. Jobs' keynote is tomorrow at the Macworld Expo.
Don't take my word for it. There's additional soft evidence from Twitter's co-founders here, here, here and above all - here. Twitter is reportedly part of the iPhone SDK and part of the keynote, the Wikipedia leak says.
We'll find for sure out tomorrow if this all true, but I bet it is. Go read it and you will pretty much get a rumored run down of everything Steve Jobs is announcing tomorrow at Macworld - widgets for iPhones, new Macbooks, candy canes and lollipops.
The reason I believe it's real is because it leaked on Wikipedia. And Wikipedia promotes anonymity. So it's very hard to trace who placed the item and his/her motives. I could be wrong. But my gut is, this is the real deal and it's a big moment in the history of public relations.
How big? Very big. This is like Fort Knox getting unlocked. Apple has long operated under a universal code of silence. And this event - again if it is true - shows that those days are gone.
So come back tomorrow and then either a) we'll talk more about what this all means or b) ya'll make fun of me for being gullible and believing stuff on Wikipedia. (Note: Apple competes with several Edelman clients.)
