Go Inside the Mind of a Human Aggregator

Wanna know how a power blogger lives? It aint glamorous. They gorge on information like RSS feeds. Tim Ferriss, author of a fascinating new book I am listening to called the 4-Hour Workweek, interviewed the Human Aggregator, my friend and power blogger Robert Scoble. He asked Robert...

Which RSS reader does he use and why?
How does he configure it to save time?
What are simple keyboard shortcuts anyone can use?
How does he find and pick feeds?
How can you catch his eye with your posts?
How does he use RSS feeds for building relationships?
How does he use sites like Techmeme/DIGG vs. niche blogs?

The video interview (below) is worth watching for anyone trying to understand how the more popular bloggers work. You really see the importance of headlines and graphics and their power to grab.

By the way, I will have a lot more to say about Tim Ferriss and his new book soon. Like The World is Flat, the 4-Hour Workweek is getting me thinking about the new world of work and it's impact on the PR biz. You can get it on iTunes or at your bookstore. Even if you don't plan to quit your job for a new life (I sure don't), it's worth the read. There's lots you can apply today. More to come.