Clicky, my new favorite analytics tool, has just added statistical RSS feeds. You no longer need to log in to get your data. Clicky has four feeds you can subscribe to They cover: visitors and page views for the last three days, your last 30 visitors, the last 30 incoming link referrers, and last 30 search referrals. These are private feed URLs - unless you choose to share them. (Hmm, imagine if we all did.)
Here's where this gets interesting. If you add any of these Clicky feeds to an online RSS reader that caches the posts, you can surpass the imposed limits. This means if you wanted to you could get a feed for every single one of your visitors.
Referral and search data is invaluable. It tells you where your traffic is coming from. Page view figures, though important today, are becoming less relevant. It's all about interactions, not views.
The folks at Clicky know the analytics world is changing and they are preparing what sounds like a terrific new tool. It's a site spy that works in a similar to fashion to the digg Spy. This will provide a live look at what people are clicking right now.
Here's a look at screen grabs from the Clicky RSS feeds...
