Microsoft today rolled out a new adCenter Labs Demonstration tool that can be used to predict a customer’s age, gender, and other demographic information according to his or her online behavior. The data is compiled from search queries and webpage views. All of the data is compiled anonymously and is based on a month's worth of searches across the MSN/Windows Live network. You can input both URLs and search terms and get back rich demographic data. Additional adCenter demos are here.
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