David Brain, Edelman's pioneering video blogger, stopped by my office yesterday and asked me to demo StoryCrafter - our social media press release tool. Here's the video. If you're viewing this in an RSS reader, click here.
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Thursday, December 21, 2006
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Listed below are links to weblogs that reference Edelman StoryCrafter Video Demo:
» Press Releases Get Social. Um, no. from Dan Blank: Publishing, Innovation and the Web
Is there anyone who doesnt love a press release? Steve Rubel at Edelman PR is demostrating their new tool, StoryCrafter, that supposedly evolves the press release, and makes it social.
I know what you are thinking - how can a press release be &#... [Read More]
» The Social Media Press Release: What Is It And Why You May Need It from Robin Good's Latest News
The Social Media Press Release is an evolved approach to preparing press releases characterized by a multimedial and facts-oriented approach. The typical social media press release integrates video clips, bookmarks, citations, blog posts, multiple link... [Read More]
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An AdAge Power 150 Blog 
Steve Rubel works at Edelman. Everything posted on this blog is his personal opinion and does not necessarily represent the views of his employer or its clients.
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