Canadians, British Read Blogs More Than Americans Do

Comscore Media Metrix conducted an analysis of the percentage of the online population that reads blogs. They covered Canada, France, Spain, the US, the Netherlands, the UK, Italy and Germany. Guess what? The US ranks fifth in terms of the percentage blog readers among us.

They also looked at the most popular platforms and Windows Live Spaces is cleaning up. When I was at Microsoft last week the team said that Spaces has 120M users who have created 60M spaces. In aggregate the Windows Live Spaces blogs accumulate 2 billion page views per month. Here's another nugget: six million new photographs are uploaded every day. (Microsoft is an Edelman client but we don't work on Windows Live in the US).