Reddit is a collaboratively filtered news site that's similar to digg but does not nearly get the same kind of press. However, if you're lucky to have someone upload a link to your site and it takes off - watch out. The Reddit Effect is huge.
This is exactly what happened to the LifeDev blog. What's interesting is that the boost he saw from Reddit wasn't a one-time deal. It gave him an increase in RSS feed readers. Oh and by the way, his blog post about his experience earned him a return trip to the Reddit home page.
Also be sure to check out this link from juxtaviews. It's a new interview with the Reddit team.
