How to Optimize Your Blog
Speaking of building blog traffic, David Sifry from Technorati outlines some terrific tips in Wired on how to generate more interest in your blog:
1) React quickly
2) Make your posts easy to read
3) Link, link, link!
4) Optimize for search engines
5) Post, post, post
The same article also talks about how to improve MySpace pages and set up a reblog. Also, check out these similar tips from former Wonkette, Ana Marie Cox. (Edelman, my employer, has relationships with both Technorati and MySpace)
great site with good look and information...i like it
Posted by: Litfaßsäule | Thursday, July 27, 2006 at 07:35 PM
If you have to disclaim your affiliation with Edelman each time you write about a client, why not make a disclaimer part of your masthead that says "everyone we write about, with one or two exceptions, is an Edelman client." I mean honestly... is there a company that can claim not to have a relationship?
Posted by: nalts | Thursday, July 27, 2006 at 08:29 PM
great site with good look and information...i like it
Posted by: Litfaßsäule | Thursday, July 27, 2006 at 08:54 PM
These are some are my tips for increasing blog traffic:
http://paulstamatiou.com/2005/11/03/how-to-boost-your-blog-traffic/
and then SEO 101 stuff
http://paulstamatiou.com/2006/07/04/search-engine-optimization-101/
they are more technical than how a person should act, but paired with Sifry's tips, I think the combination is powerful.
Posted by: Paul Stamatiou | Friday, July 28, 2006 at 03:53 AM
As you allude to in your blog, I have stumbled across a powerful traffic-builder:
Ultrarealism, linking to more popular sites.
Posted by: Not Adam Sandler | Friday, July 28, 2006 at 07:26 AM
Here's a good article, "25 Tips for Marketing Your Blog" or you could just search Google for "blog optimization".
Posted by: Lee Odden | Friday, July 28, 2006 at 11:21 AM
That fifth point -- Post, post, post -- is not a necessity for building and maintaining blog traffic.
Your boss, Mr. Edelman, certainly doesn't post, post, post, and I would think he has a good following.
Your former "Pepper-Rubel partner," Jeremy Pepper of pop-pr.blogspot.com, doesn't post every day, but still seems to generate good traffic.
While frequent posts do help, it is not a necessity.
What IS missing from that list is content. Good content tops everything. If it's worth reading, people will come back. If not, they won't.
Mike
Posted by: Mike Driehorst | Friday, July 28, 2006 at 12:30 PM
I think you guys forgot to mention that posts must have worthy content to read.
Anyone can post,post,post, but how many can postcontent,postcontent,postcontent ?
Gooday.
http://nicevilblogs.wordpress.com/
Posted by: Greg | Friday, July 28, 2006 at 04:48 PM
How about one more...
6- Write about how to create a better blog.
:)
Posted by: Jason Clegg | Friday, July 28, 2006 at 07:48 PM
React quickly, except when you overreact or jump the gun and then it's too late to take it back. Optimize for search engines? Where's the checkbox for that? Post, post, post? Hey, I think I saw some software on teh interwebs that does that for me. Wow, I guess some things really are simple! :)
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Posted by: guanhua | Thursday, April 05, 2007 at 10:21 AM
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