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Wednesday, April 12, 2006

Is Your Blog a Steak or a Shish Kabob

More pearls of wisdom from the Geek Dinner. Is your blog shish kabob or steak? Jeremiah Owyang is coco for kabobs, meaning "Cut up your meat for your readers, make it easy to read by."

* Shorten everything.
* Separate content into easy simple 'chunks'.
* Format the text, making it easy to scan.
* Put the most important stuff in titles.
* Use visual stimuli to draw the eye between the meat (images, indentations, quotes).
* Reduce and boil it down.

In the "Priceless" words of Peyton Manning in one of his Mastercard commercials, "Cut that meat! Cut that meat!"

Picture 1-6

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