Internet researcher eMarketer forecasts that the total US audience for podcasts could reach 25 million by 2008, and perhaps 50 million by 2010. That's certainly meaty enough for advertisers who covet such numbers.
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Tuesday, February 28, 2006
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Listed below are links to weblogs that reference 50 Million Podcast Fans Can't Be Wrong:
» 50 Million Podcasts.. from 360° View
Steve Rubel of the great Blog Micro Pursuasion points to an eMarketer article that says:
The Podcasting report looks at a medium that has sprung up – with apologies to Steve Jobs – out of almost nowhere.
The audience for Podcasts has shown meteori... [Read More]
» Podcast Hype Alive & Well from Mark Evans
As I sit on the sidelines wondering whether to do a weekly podcast, eMarketer is loudly pounding the table that the U.S. podcast audience could reach 25 million by 2008 and perhaps ... [Read More]
» Podcasting, hot or hype? from Qumana Investor Blog
A new research paper from eMarketer trumpets the coming of the <... [Read More]
» Podcasting, hot or hype? from Qumana Blog
A new research paper from eMarketer trumpets the coming of the <... [Read More]
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Steve Rubel works at Edelman. Everything posted on this blog is his personal opinion and does not necessarily represent the views of his employer or its clients.
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