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I sat on a panel discussion today during the Word of Mouth Marketing conference on what makes for a great blog. David Binkowski from Hass MS&L (the group behind the GM Fastlane blog) had some awesome advice...
- maintain a consistent tone
- have strong and newsworthy content
- disclose intentions and sources
- post frequent updates
- deal with comments
- keep innovating
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» Corporate Blogging Best Practices from ProPr
Steve Rubel reports form the Work of Mouth Marketing conference on David Minkoffs advice to corporate bloggers. According to Rubel, corporate bloggers should:
- maintain a consistent tone
- have strong and newsworthy content
- disclose intenti... [Read More]
