Tom Raftery Interviews Me for a Podcast

I spent some time yesterday talking with Tom Raftery from Ireland via Skype and he has posted the podcast on his blog site (click the play icon to hear the show or download the MP3). If you're not listening to Tom's podcast, start. He has had some great guests on his show, including Robert Scoble and Shel Israel. Full show notes are posted after the jump.

Who is Steve Rubel? - 0:33
Why use social software in traditional PR campaigns? - 1:07
How do you qualify which companies should blog and which shouldn’t? - 4:42
What size organisation is Cooper katz? - 5:23
How does that compare to the rest of the PR industry? - 5:35
Are more and more PR firms following your lead into blogging? - 6:16
Do you know how many subscribers and unique visitors you have per day? - 9:19
Why should businesses in Ireland blog? - 11:42
If a company is thinking about starting a blog, how should they start out? - 14:38
How do you see RSS changing the face of business in the coming years? - 18:39
How many feeds are you subscribed to? - 21:59
Why did you decide to branch into podcasting? - 25:18
Podcasting and blogging are very different media - do you need to take a different approach to their creation? - 26:32
What podcasts do you listen to? - 29:11
Do you unplug from technology at all, do you have any non-tech hobbies? - 30:30
Do you not think that blogs are just a tool in a PR practitioner’s arsenal rather than a replacement for people given that some people will just use the Internet for email and not for joining in on the online conversation? - 34:51
What are your predicitons for the PR industry, traditional media and social media for 2006? - 36:31
Do you think that vlogging (or what ever video blogging will be known as) will be the next big thing next year? - 42:13
Are you going to the Les Blogs 2.0 conference in Paris - 48:50
What do you see coming down the line as the next big thing? - 49:32
Mac or PC? - 47:37
Why the Mac? - 48:48
What is your favourite gadget? - 50:54