Marketer Blogs Tale from Distressed Jet

Jeremy Hermanns, who works at Tribal DDB in Los Angeles and co-created Blogebrity, was on Alaska Flight #536, which ran into trouble and had to make an emergency landing. He blogged it and the photos were used by the pros. Now it seems he's getting snippy comments from folks who allegedly have Alaska Airlines IP addresses. (Via Jeff Jarvis)

Comments

[Jim]

I'm not sure the video in the report was shot by Jeremy, it's credited to someone else in the news story. Jeremy did take photos and post them in a very descriptive entry in his blog. I could find no video at his place, though. Maybe I didn't look hard enough.

[Scott McNulty]

I think the video was done by someone else, though it was very compelling as were Jeremy's pictures.

[Steve Rubel]

I have updated the post. Thanks everyone.

[Bob Calder]

Alaska Airlines is LUCKY. My students are constantly taking these lousy pictures of themselves with their phones. If it had been taken by one of them, there would have been some kind of desperate-looking histironics in addition to the obvious.

[Jeremy Pepper]

Nice update to the post to include the comments from Alaska Airlines employees.

Why did you not reference the update, or the correction in the post itself? Doesn't this fall under the transparency issue we've debated often?

[David Burn]

Steve,

I know you never encouraged clients to get "snippy," but you do call for clients to pull their head out of the sand and participate in the bloatospheric conversations about their brand. Looks like more and more clients are heeding your advice.