Podcasting News reports that IBM has announced an internal initiative for employees to publish podcasts. As part of this initiative, they've expanded their corporate guidelines to cover podcast-specific issues. These include:
* Do not podcast IBM Confidential material.
* Be mindful not only of what you say, but how you say it.
* Protect your privacy and the privacy of others.
* Set the bar as high as you can for audio production and content quality.
* There may be some invitations to participate in non-IBM podcasts that warrant IBM Communications' involvement.
* Identify your podcast as the voice of an individual or small group within the company, not the "official" voice of the company.
* Before creating a podcast, listen to some.
You can find the full text of the updated guidelines here. The part on podcasting flows at the end.
