Google Incetivizes Bloggers to Push Firefox + the Google Toolbar
Some of you have noticed that I recently started running Adsense ads on my blog. In about six weeks I have earned a grand total of about oh, $20. Once I hit a $100 I will get a check from Larry and Sergey. All proceeds earned go to the CooperKatz Pizza Party Fund (CKPPF). I am running the ads to learn just how much revenue a blogger can make from AdSense. Fred Wilson has documented in detail how to optimize AdSense and Darren Rowse is the king here so don't be surprised if I pull some of their tricks. A company can't have too many pizzas.
Today, however, I noticed a new wrinkle when I logged into Adsense. Mark Jen has documented this as well. Google has added a new feature to AdSense that pays publishers (e.g. bloggers included) $1 for every Firefox + Google Toolbar combo download they generate. Up until now, I was hocking Firefox for free. Now CKPPF can take the express train to pizzadom perhaps through this program. I am going to enroll and track how my ads perform. I would be really interested in seeing some data from Google over time just how many downloads bloggers were able to generate.
More importantly, I am really starting to believe in what John Battelle says - that Google has major plans for its toolbar.
