Hockey great Wayne Gretzky once said: “Skate to where the puck is going, not where it's been.”
Marketing great Kathy Sierra said: skate to where the marketing budgets are going...
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Monday, October 31, 2005
Skate to Where the Puck is Going
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An AdAge Power 150 Blog 
Steve Rubel works at Edelman. Everything posted on this blog is his personal opinion and does not necessarily represent the views of his employer or its clients.
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