McDonalds Fan Blogger Knows Company is Listening

Ben McConnell and Jackie Huba over at The Church of the Customer Blog are tracking a McDonalds fan blog, McChronicles. By looking at his server logs, the blogger knows that McDonald's and its agency are listening even if they aren't communicating. This going to be something I take up on CNBC tomorrow when I am on their “On the Money” program with my buddy, Mike Kaltschnee from Hacking Netflix. Catch us at 7 p.m. eastern if all goes according to plan.