You know the blog bubble has arrived when the Wall Street Journal's personal finance columnist pens a column with a headline: Time to Cash In? Three Signs Your Blog May Attract Buyers (subscribers only).
Terri Cullen says that to sell out, a blog needs to: have Web cred, decent earnings potential, and attract a coveted crowd. I wouldn't get too excited about this one, folks. Yes, there will be bloggers who successfully “sell out to the man.” However, in the long run I think you will see most media companies paying professional journalists to blog or they will launch sites where citizens get to actively contribute.








