Tiger Did It v2.0
Remember Joseph Jaffe's “Tiger Did It” homemade Nike ad? It spread through the blogosphere like wildfire back in April. Well, Jaffe's at it again with a new Tiger Woods ad. This time, however, he's leaving it up to you to “choose your own caption,” with the winner getting some kind of prize.
Don't know why but I don't thing this new clip (which is good) is gonna generate the same interest the previous did. I watched the entire golf tournament, and the final round was really not good, technically speaking. I believe it's interesting his initiative towards co creating content/branding with the people. Let's see how it goes.
Posted by: Gonzalo Arzuaga | Sunday, August 21, 2005 at 11:24 PM