London was selected
this morning to host the 2012 Olympic games. Just don't tell my
hometown. New York City is still advertising for the games on Yahoo
News and their ad ran right alongside the story on London's selection.
Check out the screenshot at left from Yahoo! News.
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Wednesday, July 06, 2005
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Listed below are links to weblogs that reference OoOoOps!:
» London Gets 2012 Olympics, NYC Still Advertising from Adrants
Steve Rubel points to yet another not so well timed contextual ad placement. Today, London was selected to host the 2012 Olympics. In a Yahoo story announcing the news, a New York City Olympic bid ad appeared embedded within... [Read More]
» 2012 Olympics Awarded to London from Hail To Pitt!
... just don't tell the NYC 2012 organizing committee!
Yahoo, Google and others use technology called "contextual advertising" - meaning if you pull up a story on say baseball, you'll get an ad about baseball. You read an article that occured i... [Read More]
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An AdAge Power 150 Blog 
Steve Rubel works at Edelman. Everything posted on this blog is his personal opinion and does not necessarily represent the views of his employer or its clients.
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