Infoworld's John Udell writes that tagging will alter the information landscape in a fundamental way. What's notable for PR professionals is how Infoworld puts tags to use in the newsroom. The editors are using del.icio.us to learn. Udell writes...
"At InfoWorld, for example, we've been tagging the stories we publish. In a progress report on the experiment, I showed how it's not only helping InfoWorld editors to work collaboratively toward a common vocabulary, but it's also enlisting readers to enrich and refine that vocabulary.There's more. The set of InfoWorld items bookmarked and tagged by our editors leads, indirectly, to del.icio.us users who have bookmarked and tagged those same items. When I checked today, there were 5,644 of them. These are people whose interests, by definition, intersect with ours."
