Blogging to Boost Your Career
Yesterday at the BDI business blogging event I spoke at someone in the audience conjectured that Robert Scoble could never be fired because the PR fallout would hurt Microsoft badly. The black-clad rock star disagreed. Well, regardless, blogging surely can help one advance in their career, even if it doesn't make you invincible. Alex Halavais tells Fast Company how it's done.






