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Monday, February 28, 2005

MSN Lost and Found

The MSN Search team listened to the blogosphere's generally negative reaction to their latest viral marketing program and they are using their blog to explain themselves. Now that's good blog PR.

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Well, after all is said and done, "There's no such thing as bad press." The MSN Found thing worked, but for all the wrong reasons. They got lots of bad press, which is good press.

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