Heineken is podvertsing. They have jumped into the commercial podcast world with an exclusive interview with Thirst Resident DJ Daniele Davoli. He speaks freely about his experiences with Thirst, his latest projects, the global dance scene and even Britney Spears. Podcasting News writes...
Though it’s a leading edge marketing concept, the podcast is refreshingly low-fi. The podcast is a straight ahead interview, and free of intrusive advertising.
(Via Eric Rice)
