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Thursday, December 16, 2004

Firefox Community Underwrites New York Times Ad

Spread Firefox reports that it ran a two-page ad in today's New York Times under written by 50,000 customer evangelists.  The ad features the names of the thousands of people worldwide who contributed to the Mozilla Foundation's fundraising campaign to support last month's launch of the open source Mozilla Firefox 1.0 web browser. More information in this press release. This is a milestone event for community marketing that all marketers should pay attention to. We are no longer the only ones who control the message - it's the consumers too.

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Listed below are links to weblogs that reference Firefox Community Underwrites New York Times Ad:

» Firefox Video Contest Spreads Firefox Love from B.L. Ochman's weblog - Internet and corporate blogging strategy, and online marketing trends, with news and commentary
Firefox Flicks, a video contest that asked Firefox enthusiasts to help promote Firefox through short films, announced its winners at the San Francisco International Film Festival. This is absolute proof that a company that recognizes and encourages the... [Read More]

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